5 Reasons Why SMS Marketing is Smart for Small Businesses

If you’re a small business owner, you’re probably no stranger to the vast array of digital resources at your disposal for connecting with current and prospective customers.Unquestionably, the advent of smartphones and tablets has delivered what are now the most powerful tools in the marketing arsenal of many small businesses. Correspondingly, the value of SMS marketing has become equally as apparent.SMS, which stands for “short message service,” is regarded today as an indispensable resource within the mobile marketing ecosystem. And if you’re not yet tapping into this immensely valuable resource, there are (at least) 5 compelling reasons why you should get off the fence and into SMS marketing. Read more